GEORGIA MUSIC EDUCATORS ASSOCIATION

 
 
 

THE COMPANY

The Georgia Music Educators Association is one of fifty-one state affiliates of the National Association for Music Education. GMEA was founded in 1938 and has been active in music education in Georgia continuously since that time.  We are registered with the Internal Revenue Service as a 501-c3 not-for-profit organization. Currently, they have approximately 3,000 members who are public school, private school, college and university, and private studio music teachers. The association is divided into fourteen geographical districts, each of which sponsors its own events and has its own officers.  All these components of GMEA operate under the governance and supervision of our state officers and board of directors.

THE PROJECT

Steward the brand. Conceptualize, develop, and oversee annual theming for events. Design and manage the primary website. Design and layout all publications (magazines, programs, newsletters, pamphlets, brochures, etc.) Provide social media strategy. Manage vendors for providing photography, decorating, and production.

THE TARGET

  • Music Educators

  • Music Students

  • Vendors with a focus on serving schools and teachers

THE DELIVERABLES

  • Conceptualize and design annual theming for events

  • Branding

  • Design Systems

  • Publication design and layout

  • Web design

  • Social media

THE TEAM

Ryan Barbee, Brandie Barbee, Andy Edwards, Conference Planning Committee (consisting of 13 individuals)

 
 
Ryan Barbee